Salary: 100 000+
Contract: full time
LOCATION: Remote, based in the UK with the ability to commute to London or Nottingham regularly
Information on the company
Our client is a serial entrepreneur who built a software company from the ground up: starting from nothing and scaling it to over £50 million in total revenue, becoming the most recognised figure in their industry. For a decade, they ran the business end-to-end: creating content, investing millions in paid advertising, and building a community of tens of thousands of paying subscribers. The company was sold for an eight-figure sum in 2024.
In 2025, they turned their focus to their own personal brand, applying that same decade of content expertise to build over half a million followers across all channels in just over a year. The content they share is practical and grounded: real strategies on building wealth through social media and entrepreneurship, drawn from genuine experience rather than theory or motivation.
Now they're building what comes next. At the centre of it is a SaaS platform designed for creators to sell products and subscriptions on repeat. Think Shopify meets Kajabi, built for the creator economy. Alongside that, a co-working and creator accelerator community, and an expanding content operation with plans for YouTube, a podcast, and much more.
This is a media and technology group at its very earliest stages - a highly engaged audience, a proven brand, and a long road ahead. They're looking for people who want to be here at the start: to help scale from half a million followers to many millions, build profitable companies, and help a great many people genuinely change their lives.
WHAT YOU’LL DO
Creative Strategy & Ideation
Own the creative direction of the channel and content operation: setting priorities, identifying opportunities, and ensuring everything ladders up to a clear strategic purpose
Build and maintain a systematic ideation process: tracking what's trending, what the audience needs, and what the founder has to say that no one else can
Develop and test content concepts before production begins (titles, angles, structures, hooks)
Think about content not just as media but as a business asset: what builds trust, what drives conversions, what grows the brand
Production Ownership
Run the full production pipeline from idea through to publish - managing writers, editors, and other creatives to a high standard
Ensure filming days are planned, efficient, and energising, not chaotic
Own upload hygiene: titles, descriptions, thumbnails, metadata, scheduling, pinned comments
Build repeatable systems that make high-volume publishing feel calm and sustainable
YouTube & Platform Mastery
Live in the analytics: CTR, retention curves, watch time, traffic sources, and translate all of it into clear creative decisions
Own packaging decisions: titles and thumbnails that determine whether a video reaches 100,000 people or 1,000,000
Understand the platform natively. Not just as a marketer, but as someone who has watched a lot of YouTube and thinks about it instinctively
Commercial & Sponsorship Execution
Manage the publishing calendar with an eye on commercial commitments
Write and oversee sponsor integrations that feel native, not jarring
Ensure commercial content never compromises the creative integrity of the channel
AI & Systems
Use AI tools actively and intelligently to make the operation faster and smarter: ideation, scripting, analytics, workflow automation
Build systems that compound: the longer you're here, the more efficient and effective the operation becomes
The ideal candidate…
Proven experience in a senior content or creative production role, ideally within a major personal brand or creator-led media operation
Deep, native understanding of YouTube. You've watched it for years, you think about it instinctively, and ideally you've grown or played a central role in growing a channel
A systems thinker who builds processes that scale, not someone who relies on heroics to hit deadlines
Data fluency: you know which metrics matter, which are vanity, and most importantly what to do about it
Packaging instinct: you can look at any idea and immediately generate compelling title and thumbnail directions
Someone who understands that the goal of great educational content is to convert trust into action, not just rack up views
AI-forward: genuinely excited about using tools to get an edge, and fast to implement them
Great energy! The kind of person who makes the room feel more creative, especially on the days when filming feels like a chore
Why work here?
Serial Founder: Built and sold an 8 figure startup, boot strapping this business from funds from sale of his first startup
Founding team impact: you’ll define the product experience from the ground up, architecture, flows, patterns, system, and quality bar
Your voice is genuinely valued: this role is viewed as critical to launch and long-term success, not a “nice to have”
High ownership + autonomy: you’ll have a seat at the table and influence priorities, not just execution
Speed and closeness to implementation: direct collaboration with the Founder means fast feedback loops and real impact
Tools & Equipment The budget you need to impact
Interview process
Stage 1 Zoom interview (30–60 mins)
Portfolio reviewed early. Conversational format; time is flexible if deep discussion is useful.Stage 2 Short task (1 -2 hour)
Respectful, lightweight, and skills-based. May be delivered via short doc or Loom-style explanation.Stage 3 In-person meeting (lunch, ~1–1.5 hours)
Deeper alignment on creative thinking, collaboration style, and ways of working.